Food On Film – Week 12
Project – Tah’s Shinmai Tasty
Reflection
The studio Food on Film brings people who interested in food together and me. It allows us to understand and explore the beliefs behind the food. In contemporary society, increasing awareness of cultural diversity has resulted in a growing quest for authenticity in the consumption of products and services (Gilmore and Pine,2007) Tong and I, we both are international students, and that why we experience ethnic restaurant in Melbourne from the same perspective. We are seeking exotic and authentic cultural experiences.
The micro-documentary we made Tah’s Shinmai Tasty go through Tah’s journey of her experiences of understanding authentic Japanese food in Melbourne. Melbourne is a dynamic city with its multicultural background. We find the contrast of our main character Tah, a Thai manager the first Japanese restaurant in the Maribyrnong area. In this film, Tong and I want to bring the term authentic food into people’s minds. Food is everywhere; it is part of our everyday life. Authenticity can be defined as the quality of being genuine or real. However, how do we define authentic food? It is complex to put a definition in that term, different people may have different authenticity perceptions, as they have different levels of familiarity with the knowledge about the restaurants. However, I think authentic food is something that brings traditional ethnic understanding to you. I believe authentic food doesn’t force you to love it, but you can understand a country’s culture and history in it.
The most successful aspects of our project are the quality of it. Tong and I use the equipment: Sony X70, click-up microphone (wireless), tripod and tractional microphone. It’s a unique experience for me to be familiar with those types of equipment. Besides that, in the process of post-production, we use B-roll works well, the footages we use matches Tah’s voice over. We focus on background music a lot, two different types of music, Thai music, and Japanese traditional music support the culture conflict of Thai and Japanese in our project. In addition, in our observational footages, we still put the environment sound in it, even with the title pages. The documentary Spoetnik (2016)inspires me that environment sound can bring the footages alive and it sometimes can also emphasize viewers ‘emotion into our project.
If we have a second chance to do the film, we probably want to film Tah only once, rather than do the second time voice record. We struggle with the audio soundtrack in our project too much. It’s very different for us to edit two different time audio record together. Because the way Tah’s emotions and flow of her talking is different. However, the good thing is in the process of editing, I’ve learned how to Adobe Audition. This experience teaches me when I do an interview next time, I need to chat with my interviewer deeply and communicates with she or he, instead of I just go through the question I plan to ask before.
This semester shifts so fast, I couldn’t believe now is the end of this semester, many many many thanks to my project partner Tong, my studio tutor Kim, my project interviewer Tah!! Authentic food is a huge topic, some people think it is important, some people believe is not. Tah thinks authentic food is important and it is a culture and history of people lived in the past. I believe authentic food is vital for me as well because it reminds true to myself of eating ethnic food tastes, character, and spirit. The purpose of our project is to allow our audiences to reflect on what they think about authentic ethnic food. The term food is diverse; it can stand with its own culture; it can be integrated into any different culture. You have your right to think about authentic food, but we should all respect to traditional ethnic authentic food at least.
“We need documentary. We need it to help interpret the world. We use documentary. We use it as artists, as viewers, and as activists to help us imagine new ways to engage with the world. We rely on documentary, in all of its eclectic variety, to record, trouble, explain, reveal, and share lived reality and our plans and hopes to transform it.”
Alex Juhasz and Alisa Lebow, Beyond Story: A community-Based Manifesto, World Records volume 2, 2018
Reference
Liu, HB, Li, HY, DiPietro, RB & Levitt, JA 2018 ‘The role of authenticity in mainstream ethnic restaurants: Evidence from an indecent full-service Italian restaurant’, International Journal of Contemporary Hospitality Management, vol.30, pp.1035-1053.
Gilmore, JH, Pine, BJ 2007, Authenticity: What Consumers Really Want, Harvard Business School Press, Boston, MA.
Loozen, N 2016, SPOETNIK, short of the week, Netherlands, viewed 27 May 2019 <http://www.shortoftheweek.com/2018/03/06/spoetnik>