This week, for understanding what Media is, we had been sent to Melbourne Central to notice and record the Media around this place (and around us).
UP HIGH
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- Flag Banners
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- Flag Banners
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- The Huge Movie Poster
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- A Huge Poster of Beer
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- Scrolling Text of Car Park
ON THE GROUND
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- Warning Sign on Floor
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- Shopping Mall Navigation
MID-GROUND
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- Video Billboard
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- A Huge Free Wifi Notice
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- Scrolling Text of Car Park
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- Video Billboard
BACK-GROUND
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- Chocolate TV Ad
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- A different series of the Ad
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- A different series of the Ad
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- People Dealing with Phone while Standing
FOREGROUND
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- Full of Movie Posters
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- Police Office Poster
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- Starbucks Notice
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- Ad Stand for Chatime
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- Baby-care Selling Machine
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- Elevator Ad
IN OUR HAND
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- Social Media App with Unread Message
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- Newspaper
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- Man Listening Music
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- What people did When Taking Rest
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- Designer’s Namecard
Actually… There are numerous Media accompanying us in our daily life that difficult to record it all one by one even we had noticed it, our smartphone is the most important and multifunction one obviously, they way we communicate with others, and having entertainment at the spare time. Also, it could be seen that brands and stores are using Media as a tool to compete with each others, such as video players stick on the wall, billboards placing in a mall, and even elevators. However, the method of sorting Media (i.e. Mid, Back and Foreground) this time had pretty confused me, was it depends on how the Media had been placed, or just the Camera Angle?