In this week’s unlecture, Brian pointed out that hypertext is not a new idea but simply making used of pre-existing technologies.

Related to another reading “The Double Logic of Remediation” I have done in Comm. Histories & Technologies from Bolter, J. David, we are challenged to appreciate the integration of different forms of media. New media presents themselves “as refashioned and improved versions of other media”. Hypertext provides readers the linear-perspective reading to a whole new level. New media refashion older media and in the another way older media refashion themselves to reaffirm their status and face the challenge of existing with new media.

“No medium today, and certainly no single media event, seems to do its cultural work in isolation from other media, any more than it works in isolation from other social and economic forces.”