Lentara Video Presentation Feedback:
Panel:
Gemma, Jeff and Anne-Marie from Lentara
Seth and Pete from Idea Collective Studio
For this presentation we wanted to get feedback specifically for the videos and use it to guide the direction of the individual videos
Feedback from Documentary
- 2 second grabs of shots not long sequences due to unstabilised footage and unecessary shots
- Video should follow a story arc. Ask a question and answer at the end
- Don’t show uncut and unedited footage. 2 sec takes
Feedback from Corporate
- Slow
Midway through the video, Seth mentioned that this video, like the documentary is not going to be engaging to an audience and the panel agrees that we need a more direct, shorter and finish product.
I think the panel also thought the fundraising video would be similar, but I believed the video I produced covers those issues, it’s a more finished product and suggested it should be viewed.
After watching the video, the feedback was positive and it was the approach they wanted to take.
From this, the panel suggested we re-direct our approach to create shortened videos that will support the 2 Minute fundraising video. A 30 second video and a 15 second video. I will also refine the 2 minute video to bring it to as close a final product as possible.
Summary Feedback:
What to do for next week:
- 30 sec video
- 15 sec video x 3 for instagram
- Donation page link
- Quotes for videos
- Possible screening: Town Show
- Community meeting
Ideas from other presentations:
- Storyboard
- Timeline
- Tell a story
- Re-word text
- What is the narrative?