In this weeks media 1 tutorial our group finally came up with our discussion topic for the PB4:

Why have advertisers given more of their attentions to new media platforms instead of traditional media platforms?

After finalising our topic we brainstormed all the way new media advertising is different to Traditional media platform advertising and how this is more effective through the attention.

The points I will be focusing on are:

• INFLUENCES famous instagram accounts with a lot of followers and likes
• How do Social Media Platform is designed (videos, grids, still images, consistent posts and boomerang etc.) compared to traditional magazines and newspaper and billboards etc.

I want to focus mostly on Instagram as my context and looking at the ideas of web design through affordances and design etc.

The plan is to research into these areas and write some notes up on what I have found and believe to be effective for the task, including a bibliography which will be added to as I go. Then to write up what I will be saying in the podcast.

Nakita xx