MY STUDIO: 

  • Melody Jorgensen created a wonderful campaign with her commercial edit “Melbourne, a city alive”.  What stood out to me most in this edit was Melody’s use of colourgrading, all of the neon colours in each of the shots were highlighted and brightened up giving the commercial a bright exciting tone. The film features multiple locations however they are all tied together through this neon colourgrading throughout the piece. The pace of the commercial was excellent as well with the short clips finely cut to the beat of the music at the beginning and then playing out for longer as the piece goes on. Each clip had a few cuts in them creating an almost stop-motion effect which was really cool to watch and kept the piece interesting. She also used an overlay creating an interesting texture over the top of the videos.
  • Caelen Nicholls used the Editfest video footage to create a music video for his narrative piece. I can imagine it would have been a challenge to first sort through all the footage and start to create this piece. He did a great job of representing the crumbling relationship through his edit. The story is portrayed as non-linear and the use of speeding up, slowing down and reversing clips helps to convey this and add another layer of depth to the piece as well as experimenting with different editing techniques. The way the clips of the girl singing were intertwined with the other clips was really good and the piece flowed nicely. I also really liked the ending how she was in bed shaking her head almost left up for interpretation as to what was real and what was a dream. 

OTHER STUDIO: ART & IMPACT:  

  • ‘Leftovers to Landfill’ was a very informative piece uncovering how household food waste impacts the environment. I was very impressed by the fact that three different people were interviewed, all contributing helpful information, starting from a climate activist to a fruit and vegetable market producer and finally an enterprise that extends the life of food waste. This gave the piece a lot of diversity and kept it very interesting. They did a great job of cutting all three interviews along with narration to produce a well-rounded, easy to follow, interesting piece of work. By coming back to the question of “what can we do?” with each person interviewed it really leaves an impression on the audience to make a difference. The cinematography wasn’t the best but it still did the job and the use of the B-roll was great.

  • The first thing that really stood out to me in the piece ‘Rewilding’ was the pacing of the video. The beginning focuses solely on beautiful visuals of the ocean accompanied by some gentle piano music and wave noises, we’re then introduced to a male’s voice talking about his connection to the ocean and the videos go underwater with this man with extra foley added for depth. Just as the audience is starting to get a sense of the piece, learning a bit about the character, the mood changes and we realise it’s not simply about his love of the ocean or free diving but rather the plastic and waste the water is filled with.  The interview and b-roll was captivating and I thoroughly enjoyed the piece.