Media 1 (Lecture notes)
- Get access to Adobe Creative Cloud
- Complete some workshop survey? (https://goo.gl/forms/8Is0V78lHMKlO8AB2) restricted?
You’ll have to choose a class to jump into and learn about, the list of classes that you can choose will come available sometime today on what I assume is either the blackboard or google drive. It’ll be up today. 8/03/2017
What is Media?
- Information presented through film, sound, or written language
- Triggers for experience
- Creativity, how the information is told and expressed
- Shaping/Manipulating, thought provoking
- Mass Communication
mass communications tradition:
- -assumes a fairly linear one directional flow
- -behavioural or effects model (influence of psychology/ marketing)
- -technology/institutions more important to study than reception and content of message
- -content analysis was main extent of ‘textual’ interest
“Our lives are, to more extensive degree than we care to think, infused with a process of inscription…”
Pre-modern society, the social world was experimented through just face to face interactions or direct experience, as with modern society, it’s mostly indirectly, photo movie etc. It creates an “Imagined communities”
http://mediastudies2point0.blogspot.com.au/2010/03/