My biggest role in the design and marketing team was the selling and overseeing the tickets for both the festival and the fundraising trivia night. The organising of ticketing was important as it affected the turnout at the SIFF through direct contact with the attendees. Therefore, we had to present the tickets in the least confusing way, taking into consideration the restrictions placed from using a third-party ticketing site. For example, a problem we ran into with Eventbrite was the inability to put individual date and times on different tickets, so we had to make sure it was clear in the description section of each ticket. Although the ticketing layout was changed a couple times over the course of the creation process, the final product is clear and effectively allows people to purchase tickets to the desired session.

This role was not only fun in being able to watch ticket sales but also helped me develop my interpersonal skills as it required thorough communication from all teams to get details and information up on the page, ready to be easily understood by anyone interested in attending the festival. Additionally, it was interesting to navigate a new site and get acquainted with something unfamiliar, which added engaging challenges to the task. For example, adding the promo code that reveals discounted tickets for RMIT Students was an interesting task as I had to figure out how to do it through advanced settings.

Below are screenshots from the dashboard page where I was able to track ticket sales and how much money we were making, which was crucial information for the budget as tickets were a primary source of income. It also allowed us to estimate how many people were coming on each night so we could prepare appropriately for the numbers. As shown in the image, we made a finalised sale of 39 tickets to our fundraising night and 163 tickets for the SIFF through Eventbrite alone!