Vougish – The one stop influencer shop!

The application that has been designed is called ‘Vougish’, is is a platform that is convenient and saves users time as everything you need is in the one place. The platform is a fashion app which is an application that sells fashion products like shoes, clothes and handbags that influencers have worn on social media sites. Also, the app allows users to find fashion information and access fashion related services  which makes it user friendly.

Process 

My team members and myself had to change our app design idea around a little, as our original idea was going to be expensive, which realistically couldn’t be achieved. We had to generate a new app idea which is when we came up with an app that is marketed through micro influencers – this is a cheap way to create brand awareness.

We then created our app that consists of many functions that ensure the user has a good shopping experience.

Overall, the final app design we came up with fulfils a market need as there is little to no apps like Vougish that exist.

What I got out of this assignment 

This app design process made acknowledge the importance of having a business plan before you commence with your final idea. If I ever decide to apply an idea I come up related to business, I’ll ensure I have a comprehensive business plan before I begin. Also, this assignment showed me that a regulatory framework is key to having a successful business.

Link to video teaser – https://vimeo.com/712722118

Zoe Hill – s3898860