A real example of manipulating social media

Facebook; Instagram; twitter, social media is becoming a requisite part of our daily life, we like to use this platform to share our everyday lives. People from different background, with social construct can use social media to express their own thoughts; feelings; opinions and mental states. This is also a useful tool as a communication bridge in between each other, many pop starts from different area would like to use social media to communicate with their followers.

There is a Korean idol singer called Sulli, she used to be in an idol dance group called f(x). Last year, a shocking news has forced her to quit from the idol group and work by herself. The news was she declared that she has started a relationship with a male singer who 13 years older than her, her followers and fans were very disappointed and angry with her behavior.

sulli-insta (Sulli’s recent post in SNS)

Recently, the media has found that she has no longer posting anything about her boyfriend, so lots of people were guessing problem has appeared between them or they might have broken up. The public opinions were very offensive and unpleasant, Sulli was only 21 years old these year, she felt herself so difficult to stand up against the public opinions. After that news was announced, she has posted 20 more photos of her and her boyfriend’s. Half of people said that she was using her Instagram as a weapon to counter the public opinion, yet another half of people said because Sulli hasn’t been active in as a celebrity, updating her status is a way to let the public know that she is still active and avoid herself being forget by people. Moreover, Sulli’s image in the public was known as cute, fresh and pure, some people have comment that she is slowly changing people’s thinking, so she uses Instagram to post photos that looked extremely different to her image was. a42b269a8519ce6dab08071375738e6d (Sulli’s old photos in 2011)

In my perspective, Sulli is very smart in the way she uses the social media platform to manipulate the public’s thinking, when we look at the episode from the surface, we may ask ‘why is Sulli doing something that she is being offense at’? Actually, she uses the social media strategically well to convey her thoughts, feelings and mental states.

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