Month: June 2016

Feedback on PB3

  • Jennifer: Jennifer create a creative theme. She’s project has a good point and clearly to see the dramatic turning point. However, some footages are not very suitable in her videos. Maybe she can cut a little bit down.
  • Jialun: Jialun’s project has a creative idea, which the interview is on the train and in the restaurant. It is real natural feeling interview. However, there is no footages in the project. And the interviewer’s conversation is in Chinese in whole video, it did not make a lot of sense to audiences.
  • Vicki: Vicki’s project’s theme is very clearly. However,  the interviewer’s conversation is also in Chinese in whole video, it did not make a lot of sense to audiences. And all the interview is in one place is a little bit boring.
  • Hazel: Hazel’s project is really nice. The video’s theme is clearly, but the dramatic turning point is not clear enough. I really love the tone of the video, bright and sunny feeling.

Week 11 – Workshop

This week’s workshop is talking about our group video essay of our PB4 :

Brainstorming and specify topics in video essay:
Explore Instagram as an important medium which
covers topics in photojournalism, business marketing
and personal communication
Delegated work: to collate text and visuals for
Photojournalism
Marketing and Influencers
Personal Creativity and Communication

Also, we show Brian our audio rough cut, here is his suggestion:

  • It represents an academic style of out audio essay, which applied and utilized a lot of acamedic resources.
  • Some recorded voice in the audio  is too high. If we can’t edit it in software, we should re-record these part.
  • It will make our audio essay seems more like a real radio if we apply more sound effects.

For me, the work of making a audio-based media is difficult for me because it is a new area for me to adapt to. Generally speaking, a audio-based media is much more harder than a vedio-based media. The most important really is that we can use a lot of visual resources in a vedio-based media. There is a word says seeing is the most accepatable way for people to mutually understand. However, the only method we can utilize to make the theme clear is sound. We can not present images to audiences to express the central theme. In the processing of audio-based media, the most challenge part is how to use sound effects, tone of people taking, emotional transformation and efficently representation of footages, despite these areas are still crucial to vedio-based media. During my processing work, I guadually utilized sound effects into the media, but the rough cut effect does not reach the expecting standard. Brian figured this issue out and suggest me to pay more effort on this problem. I understand this issue and fix it up in next few days.

Individual reflection of PB4

I think the most successful part in our submitted essays are the whole essay we did really based on a huge research. All of the topics we are talking about is really academic. While i’m listening and seeing our essays, i think that people can really learn a lot of knowledge from these two essays. The problematic aspects is the conversation in audio essay sometimes make audiences feel a little bit boring, because of the essay is really based on a huge academic resources. While people listening the huge academic conversation, it’s easy to feel boring. And because it is a academic radio style audio, we can’t add a lot of sound effects to cover the conversation except the relax part in the radio.I think it is a problem we try to fix it, like we use a little bit sound effects as i said. However, we don’t know how it works to audiences. Luckily, in the video part, we can use images and video footages to show to audiences. It makes a lot of sense and fun to audiences. This problem will not seen in our video essays.

 

From my individual contribution, actually in our group we do the research individually. We discussed a lot about our concept. Like we do the concept about “media technology”, we read the reading first to have a normal concept. And then we try to narrow the concept a bit. Finally we choose the “camera phone” for our mean direction. And we separate the concepts and research a bit. And my part is “ Fine Arts & Personal Self Expression in phone camera”.  I search a lot of articles online and i use the way Brain taught us how to search resources in RMIT library. It helps me a lot for research about academic resources.  

 

Like i said before, the audio-based media only can use the sound to make people feel sense. I think the audio-based media is harder than video-based media for me. Because it need more creative ideas to make audiences feel interesting. There is no images to show to the audiences. It is a challenge for people to do it. Like how to use the sound effects, the tone of people talking and how to use the footages. These things are also the things should pay attention to video-based media. However, video-based media more focus on the image and the images is sometimes make people easier to make sense.

While i’m doing the group work, i feel really happy with that. Like George Bernard Shaw said “If you have an apple and I have an apple and we exchange apples then you and I will still each have one apple.But if you have an idea and I have an idea and we exchange these ideas,then each of us will have two ideas.”  While we are discussing the ideas for our essays. All of us have a lot of ideas, and other members’ ideas is really nice. And we combine our ideas together make a really good work. Because i’m a international student and my first language is not English, and this time I  learn a lot of from my group  members,like how they write the text and the way they communicate. And i never make the videos before i start to learn media one. I also know a lot of knowledges about how to make videos more creative from my group members. I feel very happy with my group work, we learn a lot, we know each other a lot and we do our work pretty good. I think it make me want to have more group work in further, because it learn much more in group than you do the work alone. In the further group work, i will be a person have a lot of communications with my members. It is really helpful in the group, because you can have a lot of creative ideas while in communicating.

Final course reflection

Meida One Final course reflection

 

What I have learnt :

I benefit a lot from learning and participating in Media one class. Before i studied media, i’m a science students and I even do not make any videos before.  I have no basic ideas about media except my daily media life experiences. From the media one class, i start to familiarize how to use these complex adobe software to make audios and videos . I learnt how to use these professional audio and vedio facilities, such as H2N ZOOM and Sony MC50. As a media student, i also learnt a lot in terms of media concepts and professional words. As an international student, whose first language is not English, I started to learn how to write blog with English every week. From media one class parctice and assessments, i learnt how to collaborate with my group member through the workshops and the PB4. These experiences provided my a great opportunity to learn and be profession.

 

How I learn:

After attending and participating in Media one class, I started to transfer my way of thinking and how I dealt with daily media footages. Adobe softwares, as our primarily subject application, I thoroughly learnt it from Media one factory and other student’s work. This is the fundamental point of my learning. Based on that, I also paid a lot of atttention on other student’s work to learn the way they produce vedio and audio based media. Collaborating with group members is another way of learning. I learnt the ways my group members would generally used to make media outcomes. Furthermore, I changed my way of adopting daily media footages by watching them to thorougly thinking how to use them and utilize them into my work.

I learnt how to use H2N Zoom and Sony MC500 from workshop practices with my group members. Brian taught us how to use them as well as providing a guidance for us to follow it up. Each gourp member help each other to use these equipments while we are practicing.

I started to adapt to the way of sharing my learning and thoughts through Blog. I gradually make writing on the blog from routine action to a meaningful thing.

l learnt how to cooperate with group members by having a lot of communication with them. I listened their thoughts carefully and response them with my personal understanding and advice. Every group member maintained a harmonious relationship and be thankful that we can work together.

 

What you found most challenging in the course?

I think the most challening thing is i have no basic media knowledge. I do not know how to use adobe softwares to make media projects. I do not know the concept of media. And i haven’t got a lot of creative ideas to make these audio-based and video-based media. Also, the language is also a very challenging thing for me. English is not my first language, but media is a subject based on a lot of reading or writing things. It is really hard for me like writing beautiful blogs or reading long articles quickly especially the academic articles.

 

What you discovered about your own creative practice?

I discovered that I started to generate some creative ideas through practice. I start to think how to make the projects more interesting and creative. And while i’m doing my projects, a lot of ideas came out. I never know i can have so many ideas without doing these projects. It’s really appreciable for me to see this from doing these work

 

Posts demonstrates your engagement with the course and its key ideas and objectives:

  • Project Brief 1_Lofi Media Self-Portrait : This post is the first project brief we did. It did not need any editing but just the original footage. However, it should have present myself without any words. It is the first project i start to think how to make project creative and interested audiences. I think i do pertty well. I try to have some creative things, some worked and some did not. I think it is a good beginning point through this study.
  • Week 2-Lectorial Exercise-“Media is Everywhere”: This post is the exercise we did on lectorial. This exercise provides me a straight way approach to understand substantial media concepts. It let me know the media is not just the thing i thought before. Actucally it is in everywhere. This exercise also let me know the how important media it is !!!
  • Haiku ExerciseProject Brief 2_Media Self-Portrait: These posts are the projects which let me know how to use adobe software and how combine the footages together. Actually, i learned a lot from these practice like i said above.
  • RECORDING SOUND EXERCISESONY MC50 INTERVIEW EXERCISEProject Brief 3: These posts are the projects which let me learn how to use these professional machines. And i also learnt how to cooprate with my group members through exercise. These are real make me feel useful in my media study.
  • Review on Kung Fu PandaReview on The legend of 1900Review on Forrest GumpReview on The Day After TommorrowReview on I Am Legend : These posts are the review of the English movies i’ve seen in this semester. At first, i do not have ideas about write what extra things about media on blog. Then i start to see a English movie every week. It not only help my writing skills and listening skills, but also have a lot of ideas about how to edit the videos or audios to make the videos more interesting.

 

 

Week 10 Initiative Post – Broadcasting

Broadcasting the development of technology, new media emerging, broadcast media is facing more and more challenges and impact, but still has its advantages broadcast only fully understand these characteristics, in order to avoid weaknesses, further digging the potential of this media . The main features of radio advertising are:

1, real-time instant mode of transmission refers radio advertising spread fastest. Broadcast advertising content in the message can reach the range, quickly spread to the ears of the target consumer. Wherever they are, as long as turn on the radio, advertising object can be received immediately. If a temporary adjustment advertising strategy, tactics and need emergency release certain advertising messages, such as publishing trade fairs, ordering, discount sales, etc. timeliness requirements are relatively strong Postings, radio ads broadcast on the task can be completed in a few hours Sometimes it can also do it live. This instant advantage of radio advertising in other media can not be replaced.

 

2,Due to the spread of the broad range of broadcast advertising is the use of radio waves to send advertising messages, radio unlimited space, and launch technology is relatively simpler than broadcast television, broadcast special coverage so extensive, it can reach every corner of the world. Broad coverage of the broadcast so that people both in urban and rural areas, on land or in the air, you can listen to get. Broadcast from the weather, traffic, limiting the natural disasters, especially for some of the natural conditions are relatively complex area.

 

3, listen to the radio to listen to the arbitrary manner most convenient, free, free. It is not because of the restrictions of time, place, and whether it is day or night, no matter where you are, no matter what you’re doing, just turn on the radio, you can listen to the radio to receive content. Advances in technology make radio more to small, lightweight development, some the size of a matchbox. Especially the “Walkman” This is favored by young people appears listening tools, to some extent can be said for the audience of the broadcast media can carry.

 

4, the audience level of cultural diversity in the print media on the audience level, highly educated requirements. Therefore, the low educational level and the broadcast can not even illiterate people can hear the value of advertising content, so the audience is even more evident level of diversity in the broadcast media. Especially in our country, culture and education is not very developed, there are still many illiterate and semi-literate, and this part of the people and any advertiser can ignore consumer groups. To play against them and convince function to inform advertising, radio advertising is very appropriate media.

 

5, the production costs and the low cost within broadcast unit of broadcast advertising time information capacity, low charges, is one of the most affordable advertising media. At the same time, radio advertising production process is relatively simple, the production cost is not high.

 

6, broadcast flexibility because various media broadcast advertising is the shortest production cycle, so advertising is mainly based on competitor’s move to adjust their tactical operations, respond quickly. Radio advertising is the most convenient and most handy tool. The newspapers and television advertising in addition to making more complex than, Kanbo periods and layout are generally relatively tight, need to book in advance. The radio advertising is relatively easy to arrange in the broadcast and adjustment period, more flexible.

 

7, inflammatory broadcasts by sound excited emotion spread, resorting to human hearing, the charm can give unlimited imagination audience, which is broadcast. Characteristics of radio advertising is through stimulation of the human auditory senses, helping the listener the association, since sound broadcasting is real, concrete, and are particularly vulnerable to titillate people’s hearts, to incite people’s emotions, and advertising often in such cases unconsciously, the completion of which convey and convince functions. However, radio advertising is also fleeting, such as lack of communication single place.

Image transfer on MDF wood

This time .I’ve done the two same picture but different tone image transfer. It is the first time i do the image transfer, so i wanna to use this way to see which kind of tone is more work in this process. I think these two pics seems good in both tone.

I create the work on the MDF wood with the Matte medium gel. I painted the gel on the paper which images are laser printed and glued them on the MDF wood. After 24 hours, i wiped out the paper.

I think the worked part is the final image on the wood is pretty good, and the pictures are clearly on the wood. All items and colour in the paper shows pretty good on the wood. However, the part which not worked is when i wiping out the paper, i wiped it too hard. And the pictures broken because of that, some parts of pictures are wiped off. I think this part is really hard, and you need to pay attention to do this. Because the paper is too soft. When it is wet, it is easy to broken. If i do this process next time, i will take care of this part, and do it gently. And another part did not work well is because the paper need to be wiped out several times. However, it still will left some white part on the image. I think i need to wipe out it more several times.

I think both of aesthetically and conceptually images will work on this process.Personally,  I love the vintage color tone image ( just like my second work). I think this kind of image work pretty good on the process,