week 7

Holding a film festival is a new thing for me, but shooting clips is not. This is why I chose to participate in the trailer group. This week, we started for our mini Chinese Trailer. The reason for making Chinese trailers is to make our advertisements more diversified and attract more people to participate in our film festival.

Before we started working, we thought it was a simple job. Because this trailer is only 10 to 20 seconds long, and the language is the Chinese we are familiar with. But in the course of our work, we have encountered many problems. For example, when shooting a paper airplane segment, it is very helpless for the paper plane not to fall exactly where we need it. After many trials, this problem has not been solved. In the end we can’t help but give up on this idea. After giving up this idea, we discussed it again and developed a new plan. Finally we re-photographed two trailers. One is 10 seconds long and the other is 40 seconds.

The above is my summary of this week’s trailer filming. Through the discussion in class, I learned that we have confirmed that the fundraising event held on the evening of May 9 determined the venue and general concepts. We will have holding the event on campus, in building 14 in a large lecture space——media potral. I think this is a good place to hold our event, because I believe students who live nearby / in the city centre are our target market for this event and we will have better chance of securing numbers if we approach this as our ideal audience. At the same time, choosing film is keeping going on. “Programming for your festival should be purposeful, not random. It is important to nail down topics and themes before you begin looking for films” (Bartosova, Kulhankova & Rausova 2015, p 27). All in all there has been a lot to learn along the way from this particular job role, something which I am proud of when others ask what my responsibilities are in regards to the film festival.

Reference:

Kateřina Bartošová, Hana Kulhánková & Zuzana Raušová, “Knowing Yourself and Your Audience: Programming and a Humming Rights Film Festival”, in Setting Up a Human Rights Film Festival, vol. 2, Human Rights Film Network, Prague, 2015, pp. 27-46.

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