Ad Speculation

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I realise that this is a terrible photo and the sign across the train tracks is barely visible. But this is exactly what is bothering me. I love ads sometimes even they they just want my money but this Spec savers board has me squinting. As someone who is short sighted I already find it hard to read big billboards. The only way I could read that poster was when I asked my friend what it said (we were very very bored). You’d think that an ad company selling sight to the foggy -visioned would make their advertising a little clearer.

 

 

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