I hadn’t noticed how media saturated my surroundings were until this exercise! My group went to the state library, and to my suprise there was advertising all around us.

Immediately we were bombarded with people handing us flyers. Some for restaurants and one I collected was for city road safety. Loud trams had huge adds for Bank of Melbourne, the sounds of the trams caught people attention and helped make the ads more obvious. Up high there was a hand spray-painted movie poster for the new “Batman vs Superman” film. The spray paint had a dramatic effect and was very eye catching.

The surrounding media has become a sort of natural habitat for us now.