To begin this blog post I thought it could revolve around the evolution of the Internet.
It’s actually very strange to me to think that once, people didn’t really understand the internet or believed it to be this big, bad and dangerous thing. I’ve grown up surrounded by evolving technology and social media for my whole life. It amazed me to see how over the period of 10 years, the peak market phone changed from a flip-phone, a blackberry, a touch-screen phone and then quite literally a pocket computer. During 2006, the period of time with the old iPods, myspace and msn, I wasn’t really old enough to understand it and I feel like in that period of time was when it was rapidly developing. So to me it’s very weird that my parents didn’t even grow up with it. Something so normal to me was once something people didn’t understand and feared because it was new and not easily accessible. Things that are so easy to do now were not that long ago – like professionally editing a photo.
Now, the internet is everywhere. I don’t think there would be many people who don’t have access to it in some way. Digital media has become so prevalent in our lives. The fact that it is so much cheaper and more accessible makes it a platform that everyone is surprisingly familiar with.
The fact that the Internet is so widespread, accessible and affordable allows for so many people to post freely. It has created a platform for people to make money and in the process of doing so become known as influencers. One of the most well known influencers would be none other than Kylie Jenner – who in the process of posting a snapchat caused Snapchat to lose billions of dollars. Something that is so easy and accessible for her to use was the thing that cost a company billions of dollars. It really does highlight the mass influence she has and the extent of her audience. Without social media, influencers, and therefore the majority of the popularity esteemed by the Kardashians would cease to exist.
