Photo Credit: sayasatria via Compfight cc

In this day in age, it’s safe to assume that most households have some form of access to the internet. Whether it’s through cable, ADSL, fibre-optics, satellite, or even through the use of wireless 3G/4G networks that is used predominantly by mobile phones. Access to the internet is such a huge phenomenon, that it is deeply integrated into our society and culture. Consequently, this leads many to look for the best internet provider to improve their internet experience. But what impacts on a consumers internet experience?  As consumers, we look for a number of things in our internet service providers (ISP’s) – reliability, customer service, cost, contract length and the terms of service. However, one thing that I personally look for when deciding on a ISP is the internet speed. Internet speed is more often than not, the deciding factor when choosing which ISP to go with (personally). But how important is fast internet speed? Continue reading →