A continuing foray into the shapes of networks, particularly the sorts of shapes relevant to the internet. This is about power law distributions and small world networks. Which is a) why the internet has a different relation to size than the ordinary physical world, and b) why when you say something about someone else it is pretty simple for them to know about it.

“The 80/30 Rule”. Barabási, Albert-László. Linked: The New Science of Networks. Cambridge (MA): Perseus, 2002. Print. (extract, PDF)

Anderson, Chris. “The Long Tail.” Wired. N.p., Oct. 2004. Web. 23 Aug. 2013. (PDF, and Web)