As this semester has progressed the name of the studio has become more appropriate. This semester we have tried to prove what story consists of and what story means in context of today. So like a lab we’re set out to prove something only to realise that underlying concept is in a constant flux. Like science our understanding is in a constant state of transition. Story will continue to evolve and we will continue to experiment.

From Story Lab I have gained a greater understanding of the mechanics beyond story, the deconstruction of the monomyth and how this can be challenged. Through this exploration the idea of remix immerged and the utopia of creativity was shattered. Here were learnt that not only are our ideas not original we also are going to have to murder them in favour of another. Regardless of how we try the content we produce is an amalgamation of all that we consumed reassembled in a way that hides its hero’s journey structure.

Although appearing like a foreign concept Transmedia is ingrained in popular culture. Examples ranged from Star Wars and the Marvel Cinematic universe right down to indie Youtube vlogs. Through the course we’ve teased the links between these examples exploring the levels of agency within different content.