The future of Cinema-Cannes and Netflix to determine the future of cinema?

http://www.telegraph.co.uk/news/2017/05/10/cannes-film-festival-goes-war-netflix-fight-future-cinema/

VR and 360 videos-

Chance upon these 2 sources that discuss the future of media making ( I should stop using the word filmmaking- how many people actually get the chance to make a film?) Back to class discussions last week, we don’t have any clue how the media industry would be like (Well, we could watch “Back to the Future” for some inspiration) Everything is interrelated, new inventions such as VR draws aspects of Gaming and technologies to form a new invention. We may be unfamiliar with VR when it first launch.. At the same time, we are not completely unfamiliar with it. It may be a new experience in gaming but some conventions remains.

What would I like to understand. Why? 

1. How we apply the theories we’ve learnt after this semester/after graduation?Can we apply these sets of theories in traditional/industrial filmmaking? I understand that we are exploring different way of noticing and we focus a lot on how post-industrial works. Does it only apply to post-industrial filmmaking?
2. Which platform does our work falls in? Is it more media/filmmaking or will it be more like an art form? ( Like blue poles’ painting) The work we have done so far feels like an art that can be found in art galleries.

Class discussion- How can we apply what we’ve learnt in the future?

• Documentary making (structuring- different perspective) more control to agencies and relations to things
• Appreciating things more
• Selfishness
• General awareness( relation and things)

What do we see ourselves working on 10-15 years later? film making and communications/media industry focuses a lot on social context and even political issues around the world, Eg. Global warming, Mass Migration – we have to do something about it!

A way to start to recognise differences/ noticing. Helps to prepare us for a unpredictable world we live in (well, Trump is president, you never know what is next)

We don’t know what will happen next. We cannot assume that things will stay the same way forever. things are changing- Climate change etc. The problem with this generation- we no longer question about things around our lives because we can get things affordably and  easily? We will go to meetings one day in the next 10 years and someone will ask- What is the carbon footprint of our film? (I’ve actually produced a video for MBS Singapore about carbon footprint, MBS have a sustainability department that monitors their carbon footprints)

Matter of concerns in the world keeps changing, 100 years ago it was issues woman rights, 50 years ago it was issues of aboriginals (did i get this fact right?), there’s issues of animal crudity, gender equality, race equality etc.. What is next? Adrian mentioned something about Artificial Intelligence. example,Driverless car- at some point, machines will be given the agency to make decisions..  If cameras can make decision, what is the relationship between us and the camera?

We need to have agency in that world and learn how to shape it. Not just responding to it. We need to see things as a thing that has agencies and how it intersects one another. People in the industries may not know the chain of effect their work causes. An online shopping application is not just about hitting a sales target, it increases demands of a product, factories source for more materials and produces more quantity, leads to fast fashion which leads to global warming ( The True Cost ) I am sure most consumers have no clue about their agencies in this chain.

We don’t what will happen in the future. Theories we’ve learnt in class helps us to adapt to the changes in different industries.

Attempt using Cornell notes method on Shields- Extract from Reality Hunger 

We had a little exercise in class today.

We were told to pick an object, shoot a 1 minute video about this object. Shoot it in a way that we are describing that object. We then spent the 2nd half of the studio describing our shots.

What’s the outcome of this exercise? – Adrian mentioned that we are not thinking through our medium.

This exercise allows me to think more critically. If we were to do it another way round ( script first then shoot) I would have started off with doing some research on google and I would have relied on information google tells me instead of thinking and observing critically. Which I feel, is a big problem in our generation today. We no longer ask questions about things, we are just following a system and guidelines built by the previous generation.

During the exercise, I am amazed by how the cap on my bottle is designed in a way that it requires lesser force when we open the bottle. It’s scary how I’ve been using this bottle for the past 4 months and I never thought about it. Now I understand why Frankham says that ” A poetic application of associational form creates relationships between element that are more often felt than thought. p139″ Last week I questioned how can we not think about what we felt? Objects around us are so common, that we often take things for granted. We don’t question what is common anymore. I’ve watched this documentary called ” The true cost” over the weekend. Consumerism is polluting and killing our planet, I wonder how many consumers know about the chains of relations and consequences by their purchases. If we stop questioning what is common, it will soon be uncommon.

Anyway, back to my bottle cap. From my observation, there is an entanglement mesh network about the bottle cap alone. It is designed and engineered with sets of scientific rules ( both physics and chemistry ) It is BPA free.