The process of narrowing down our ideas and putting our thoughts into action has been an exciting and somewhat liberating one.

Our group has decided to hold onto the initial concepts that we developed in relation to Lentara’s identity. The difference being that these ideas would now directly address Lentara’s Winter Appeal.

The posters that have been created were inspired by the notions of having vs. not having.

All the little things that we take for granted yet luxuries that so many people don’t have access to.

We wanted them to be simple yet stand out. Humble yet powerful.

Blake is a genius at creating this type of Media and I am so grateful to be able to work alongside the commdesign students in order to achieve things we never would have without this collaboration opportunity.

Here are some examples of the final designs: