On Monday, I showed Seth the sketches we had come up with so far. He said that it was pretty interesting how we have progressed from one discovery to the next, and recommended that we put them all into our presentation on Friday, and show the studio how we came to our final prototype.

That led us to think about our final presentation, and how we might structure it. Seth had already given us a basic framework in one of his posts. All was going well, until we came to the part where we were to evaluate what we had done so far, and come up with a proposition that we would further elaborate on in our final report.

We referred to the readings and found that it was quite difficult to link them to what we have done, at the same time answering the question and the studio’s prompt. One thing we did come to think about, though, is the word “transmedia”.

This word, according to Henry Jenkins, basically means “across media”. He was the first one to popularise the term “transmedia storytelling” or “transmedia narrative”, which represents “a process where integral elements of a fiction get dispersed systematically across multiple delivery channels for the purpose of creating a unified and coordinated entertainment experience.

Thinking about “transmedia narrative” as an idea, we looked at reviews – specifically cafe reviews – and how they are usually done in the form of words and text. As in our prototype, we take the review content from traditional text reviews, and disperse it across a different delivery channel, which is online video. We therefore redefined it through this “transmedia” process, and seeing as how reviews have non-narrative structures, we ended up with something we would like to call “transmedia non-narrative”.

We’re not sure if this would make a valid proposition, but hopefully all goes well in tomorrow’s presentation. We’ll wait to see what kind of feedback we would receive from Seth.