Certain information can be hard to catch sometimes, especially when lengthy or abundant in numerical and informational aspects. Having that said, it is usually important to include on-screen text so that viewers can easily remember or pick up essential information without having to replay parts of the video. It certainly makes watching video reviews a little easier – to have all the information nicely broken down, rather than to have paragraphs and sentences of text to digest.

In general, a lot of reliance is put on both the audio and visual components of a video. When a person is introduced to figures or statistics, it would definitely be easier to have it processed when they can both listen and see the facts on screen. This point is also made evident in several animated infographics where brands, campaigns or societies gain support and viewership by paying people to make them informational videos in an attractive manner.

Apart from easing the struggle to remember, the presence of on-screen text also makes a video review a little less mundane. You can expect more pop and clarity when the text comes hand-in-hand with the voice-over. Not all reviewers would take the time to edit text into the video, but based on what we have watched, there are quite a handful who would go through the trouble of doing so.