Clare and I had both chosen makeup and marketing related case studies for Project One. For Project Two we have decided to pick a new one that doesn’t as overtly have its roots in advertising and also is more interesting in how it’s narrative/non-narrative form can be analysed. It is the #6SecondScare Vine Contest which uses online video and the internet  to call out for people to participate by sharing their own online video content via Vine.
About the contest:

http://deadline.com/2014/10/eli-roth-vine-horror-6secondscare-852488/

http://www.fearthecrypt.com/6SecondScare

The Participants:

https://vine.co/tags/6SecondScare