Who need audience?
“Advertisers •Commercial broadcasters, cable networks etc •Production houses and individual program makers •Government policy makers •Social scientist/psychologists •Cultural theorists/media scholars”
Actually is everyone .
Everyone are audience and everyone need a audience, one the other words, we not only see media but also create media by ourself.
Relationship between audience and media is always change, audiences or can say is our ideas are controlling by the media in the time of broadcasting era, but now changed, if you want to get attention, the first thing you must do is to meet the needs of the audience, like this blog written some example about how company sell their product by using advertising, if you are successful leave the image of product in mind of the audience or meet needs of the audience, then you are successful.
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