In the last class before the long weekend break, we were broken up into different groups once again and were given topics to work on. What we got for our Niki page this time, was something far more interesting and creative than the one I had prior to this. We were going to be doing up a Niki page on

What could be more interesting right? I’ve not been an active user of Pinterest but it’s no doubt one of the sites that I would go on to, together with Tumblr for creative inspirations and a platform I go to, to seek thoughts and whimsical aspirations as well. So what is Pinterest actually? According to wikipedia,

” Pinterest is a pinboard-style photo-sharing website that allows users to create and manage theme-based image collections such as events, interests, and hobbies. Users can browse other pinboards for images, “re-pin” images to their own pinboards, or “like” photos. ”

They are inspirational boards which allows us to pin up pictures and images into different themed boards found on the site. We are able to share it with other people or set up private inspirational pinboard as a pictorial diary or for any purpose we want it to. We’re also able to create our own themes and add in inspiration for others to see.

Therefore, instead of doing up a inspirational board on hand like the image above, everything is done online, without us having to move our butts. Also, there are millions of inspiration to be found online Pinterest shared by the rest of the world. Of course, if you love having to craft up your own inspiration board like the above is just as inspiring because most of us can’t be stuffed to do that.

Pinterest is not just a platform for inspiration but also a platform for businesses. Many stores has turned Pinterest into their biggest traffic drivers. Because Pinterest didn’t have a link back to where one could buy a store’s product. Most of the stores started linking all of their look books back to their website and integrated “Pin it” buttons on all their product pages.

Most stores also created their own relevant boards to use as inspiration for their brand and for photo shoot ideas. They use data analysis to help in purchasing decisions based on viewer’s styles, colors, cuts etc and are constantly seeing people pin and re-pin images back to their boards. The stores tend to see their images pop up on people’s inspiration boards, wish lists, style and clothing boards which drives prospective customers back onto their webpage to look for more.

I feel that, anything on the internet can be used to our advantage in so many ways, it gives inspiration and drives knowledge and creativity. It also helps businesses and creates a space for one to just dwell and seek comfort in. Pinterest is one of the many sites like that and a site which I hope will continue to stay for a long time to come.