After developing a basic concept for the video of Hey you There it became evident that the idea of two people running around with some balloons was not going to be sufficient to make a three minute video engaging. We figured that we needed to include some other characters to enhance the story. After some discussion, Maggie was able to type up the following treatment:
The clip opens with our protagonist, ABBY, sitting on a bench in a large lawned space by a lake.
She is dressed in feminine, retrostyle clothing and there is warm afternoon sunlight. She’s
absentmindedly strumming on a ukelele when something catches her eye. On a path nearby, a
man with Elvislike hair walks along carrying a large bunch of helium balloons. As Abby
watches, he happily gives the balloons out to passersby. At this point, she begins singing as
she remains seated and plays the ukelele.
After a few lines, Elvis Hair disappears. Abby (still singing) cranes her neck looking for him, and
stands up to wander around and look for him further. She can’t spot him, but near the path he
was walking down she sees someone holding one of his balloons. She asks the person where
Elvis Hair might have gone. The person points, and follows Abby, and we see the two looking
about for him.
We see the two arrive at a new location, still searching for Elvis Hair, and they see a young
couple with balloons. Excitedly, they approach, and once again the balloonholders join the
search, and they look around for Elvis Hair.
In a third location, we see a third person with a balloon, with headphones in. The existing
searchers approach, and this person is more reluctant. However, after some persuading from
the others, he too joins the search.
The final people with Elvis Hair balloons are an older couple, enjoying a romantic date. They are
very willing to join Abby’s search as she approaches.
Here we have a few humourous broll shots of the group’s search, such as them puzzling over a
map, looking under benches and up trees.
In the final scene, Abby sees the bunch of balloons over a hedge or tree, and the group eagerly
runs to see Elvis Hair. Abby is at first too shy to approach, but the group encourages her, almost
physically pushing her towards him.
She taps Elvis Hair on the shoulder and he turns so they face each other. They introduce
themselves, and he offers her a balloon. In our final shot the two walk off into the distance and
we pan up to a shot of the balloon.