Shopping for Media

In this week’s lectorial, we were dismissed early and ventured in groups to certain places around the city. My group and I were assigned to Bourke Street Mall and here we were asked to record different forms of media that we noticed. I suppose the point of this activity was to practice the art of ‘noticing’ and in doing so, I realised that there was media all around us. From the phone that I held in my hand to the printed adverts that I saw, media was produced in various forms. This can be through social media, music and moving images.

A list of the media I noticed included:

  • Printed advertising posters hanged above in mall ceilings, front windows of shops and plastered on walls
  • Printed cardboard stands advertising products
  • Music played inside the mall
  • Music from buskers outside
  • Video adverts played on multiple screens
  • Magazines
  • Social media 

Topshop Ad

Leave a Reply

Your email address will not be published. Required fields are marked *