week 5 – lecture

http://www.mediafactory.org.au/2016-media-one/files/2016/04/2016-Week-5_Textual-Analysis_Brian-210tzhu.pdf

This week, we turn to the textual analysis and interview, a new and important element of media. Before we start the new topic, Professor Louise Turley was talking about the interview which is connected with sound.

For interviewing, there are five W’s can help interviewing. First of all, is who. As a interviewer, we need to choose good interviewees when we are going to interview someone. Consider who has stories to say. The next one is what, what questions we need to ask them. For the questions, there are many skills in it. The question interviewee asks need to be open ended, leading interviewee to tell more information and stories that interview want to know and record. Then, the location for interviewing is very important. Good and quiet surroundings for interviewing can make audio, sound and video better, making sure that audience can hear the recording voice and understand the emotion of interviewee. In the end, interviewer needs to ask themselves for finding what can be improved next time.

Turn to Professor Brian Morris, he mainly presented the textual analysis. I remember that the reason for textual analysis is to find out what were and what the reasonable sense-making practices of cultures are rather than just repeating our own interpretations and calling it reality. I think this is right because people would not understand why someone would like to research and find out the meaning and emotions in the words, most people think that only the author knows the meaning and emotion that they put in the article. All the explanations that readers get from the book is affected by the reader themselves. Indeed, someone says that One thousand people read Shakespeare will have one thousand Shakespeare. However, who’s understanding that is the most right one is not necessary, but the ways for reader to understand.

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