Overall I am satisfied with how our final cut of the music video came out. We had quite a few struggles throughout the process of crafting this video, but I am still impressed in what we could achieve in such a short amount of time, and I know that if given more time to develop both the narrative idea of the video and to refine the visual nature of the music video we would have made something even better.
I learnt a lot from this experience in terms of lighting and camera, but mainly the process of sourcing talent and collaborating with both the group and the artist to make a cohesive vision. It was great to be able to work through each step of the production process, including pitching our idea to the class.
In terms of how our video compares to our original idea, I think aesthetically we stayed consistent and maintained that vision through to the end result, especially in terms of our creative lighting inspirations from Good Time and Only God Forgives. Where our final video differs from the original pitch comes from the narrative we had constructed. This is due to our props of the two dolls to be unavailable, having only access to one, so we had to change our narrative to fit in with what we had. In the end I believe the final product to be more concise and stronger as the narrative of the main character living with the blow up doll was enough of a plot to base the video around, not needing a larger story than that, especially with such a short song to set the music video around.
The most successful aspect of our music video I believe was the world building and humour we established in such a short amount of time, something I think sets our work apart from a lot of other music videos, which is something our group set out to accomplish from the beginning. What I think let down the final result of our video were the shot compositions and knowledge of how to work in low light settings, which came from our lack of experience in these areas. I can safely say we are much better equiped to deal with these issues, especially with the low light situation as I think we all realised after shooting both at night originally and during the day on our second shoot that it is not essential to actually film at night to get a desired look, with a night shoot bringing with it a lot of issues that none of us have had to deal with before.
Our finished music video definitely falls under the category of comedy music videos and in my opinion in this way we made a successful video. With other comedy based music videos like Yeasayer’s video “Madder Redder” and Foo Fighters “Learn to Fly” I think we developed a lower quality to these videos, but these were clearly made by experienced professionals, but I still believe our video shares the same ground with these certain videos in terms of entertainment and world building.
We still haven’t heard from the band about what their plans are for this video but if they give it the green light I will add it to this post in the future. Anyway that’s me done for the year! See you next time!
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