After much deliberation and brainstorming, we finally have a solid idea for our 3rd assignment project! Hannah idea of writing out our project as a short 200 word pitch really helped us narrow down and iron out exactly what we wanted to make and what we hope it will achieve, so here is our pitch:

Our project is based on the idea of can music gives video meaning? The project consists of 5 pieces of different genre/era music with 6 videos with the same content. The video is a montage of Melbourne’s City, such as trains/trams, bookshop, parks, city streets, etc. It is similar to the excerpt from Marker’s Sunless on Criterion Collection shown on last week. The aim of this is to compose various style of music and to see how they can influence how an audience interpret the same visual content. Our project constraints are time duration, which will be 1 minute in length. Also, the video will be filmed on a DSLR camera for better visual effect. Each video can be viewed independently and has its own meaning, but if it can be also viewed as a collection of a whole. The context is altered to focus on how the music is changing and how the audience interprets the video. It responds to the modularity and variability feature of the online screen media as it can be viewed and makes sense individually but also form a narrative/theme about the changing interpretation of music as a whole.

After we hashed out our pitch, we showed it to a few other groups and they showed us their ideas to give feedback on. Each group we talked to had great ideas and I’m really excited to see how they all turn out, and all the groups were very receptive to our idea, offering a few pieces of feedback that had been questions we had been debating in our group, mainly in terms of whether we stylise the video when we change the audio, which is something I think we will have to return to at the end of the production if we still think the message we want to give to the audience isn’t getting received.

 

“Criticism, like rain, should be gentle enough to nourish a man’s growth without destroying his roots” – Frank A. Clark.