Honestly i am so glad i took this studio because i have learnt so much about not only music videos but also working with others and what my weaknesses and strengths are. By producing the music video of Fresh Vibes and Regrets by NeuMark, I now know that it is possible for people who haven’t graduated uni yet can still produce something that is decent. Although there were some difficulties as it was our first time directing a music video, i think our group members were all very attentive which really helped and they were also already equipped with cameras and lenses so we didn’t have to be restricted to the one day school cameras booking. My group mates being very devotional towards this project was what made the project end so quickly.

I was allocated to be the director of the show because i was the one who suggested the concept in the first place but i didn’t know i was taking over that role until the night before the actual shooting which was really difficult for me to whip up a shortlist in such short time. Therefore we had an unreadable shotlist that only i could read so when i was not present everything had to pause. I think i can improve on drawing a shotlist and communicating it better to everyone else so they understand each and every shots clearly. Another thing was that i was too polite to address the actors in the times that required yelling. As time went past during filming, the actors got closer to each other and with this undeniable chemistry between them they mucked around a lot.  It got more and more difficult to get them to focus and at the end our crew suffered because i wasn’t stern enough. I need to learn how to tell people what to do in a professional and serious way because i just got really frustrated with the people when they weren’t listening to me.

The most crucial thing about our music video is that we filmed all our footages in one day so we really didn’t have much time to get everything sorted and take our time with each and every shot. We just quickly went through each shots and moved along to the next location one after another. Since we didn’t have an abundant amount of time i felt pressured to rush all the shots which did not turned out perfectly. A lot of the shots were out of focus and later Even requested us to film more closeups of the water and spa. I also think it would be great to create a budget sheet before hand because although we had a rough one in mind, there were so many expenses that we missed so including the karaoke entry fee and food we had to buy for the actors, carpark ticket, and so much more…Im expecting at least 50dollars per person.

Overall it was a memorable experience for the first time directing a music video, and now i know my personality and my skills don’t really suite a director but more of a script writer.