In the lecture we discussed how the conventional method of releasing feature films and Television shows is dying. YouTube video such as Gangnam style are reeling in billions of viewers compared to the 14 million currently watching the hit TV series Game of thrones .
Now motion picture studios are looking to emulate this no online trend. Films like Joe Dirt 2 are planing to be released online, making money off ad revenue, rather than the usual mainstream theater release. Another example adopting this format is ABC who have now chosen to release their popular new series Jonah from Tonga on their online service ABC iView, before broadcasting it on television .The industry is evolving, so should we.