In our second Media 1 Lectorial we had an introduction about editing and what it really means. 

What stuck out to me the most was the ideas and links to people who have investigated editing such as Edward Dmytryk and Walter Murch. I did media as a subject in my last 2 years of high school but never thought about the idea of making a cut without a positive reason. Sometimes when making clips or videos you want to include as much content as possible to ‘fill it up’- but what I have come to terms with is that there is no point including irrelevant clips just to fill the video and all of it needs to have importance and a ‘positive’ reason. This statement was made by Edward Dmytryk, which I feel is a very important statement to keep in consideration when it comes to making inciting videos for consumers.

The second point through out this presentation that took my interest was about emotion and that does the specifc cut you are making reveal what the audience sound be feeling at that moment? This point also made me think deeper into the idea of editing techniques because without the right editing skills and making a film just ‘work’ it is hard to get the audience to feel what the director/creator wants them to feel. I believe this places a huge part in editing because you need to find the most obvious way possible to make the viewer feel the way they should about what is being shown to them.

For an hour my group walked around Melbourne central recording all the meditated interactions and communications of media.

UP HIGH:

• Master Foods aesthetic billboard
• Electronic billboard revealing the latest news
• ‘The Mould’ a cloud that changes size depending on how many people are in Melbourne central

ON THE GROUND:

• Girl on the floor on her laptop
• Rug advertising Melbourne Central Bar 
• Projection of store label onto the ground

MID-GROUND:

• Electronic billboard of favourites chocolate
• Advertisement of music festival posters
• Information on touch screen
• Different information about getting social for Melbourne central through twitter, Instagram etc

BACK-GROUND:

• People consumed on their phones
• Music
• Radio adds

FOREGROUND:

• Social media advertisement (for RPM Fashion) in regards to Instagram and Facebook 
• People watching videos on there phones whilst walking around

IN YOUR HAND:

• Phone
• Facebook notifications

What I noticed when doing this task is that people are constantly consumed in media and that it is fed to us without even noticing. I would walk through Melbourne central and not even think about what I am being advertised but when paying attention Media is every where and different companies are trying to find new and initiative ways to get the attention of society.

I am a big believer in optimism and trying something new, it has taken me many attempts to act upon this but finally I did it and moved to Melbourne. I feel this reveals a lot about myself as I have the drive and determination to make the most out of every opportunity.

PHOTOGRAPHIC IMAGES:

• Photograph of myself- visual representation of myself
• Dancing shoes- represent me to be driven and focussed in what I want to achieve
• Representation of music- vinyl record and portable UE boom speaker show that I love a vast range of music and music helps to bring me up in the times I am feeling at a low
• Make up collection- ties together with my dancing and other hobbies. It is something that I feel reflects on the sort of person I am as I always have loved beauty and getting dolled up
• Photograph wall- represents the adventures I have been on in my life and those who have been on the journey, most importantly it shows those who have had a huge influence on my life and impacted where I am today
• Jewellery- King’s College ring. This is the school I went to in my final years, it helped me a lot with where I am today and gave me the support I needed in order to prepare for international studies.

https://flic.kr/s/aHskvMDCrM

AUDIO:

• Talking about dancing as it is one of the many things that makes me the person I am today
• Shows the patience of my personality and the drive I have to continue to dance
• Talking about my friends shows the impact they have on my life, learning from their experiences and backgrounds
• Moving to Melbourne shows my independent traits to get the best possible university education

VIDEOS:

• Comparison between my life back in New Zealand and my life in Melbourne
• The place I live and the way I decorate my my living space represents a creative self-portrait.
• Cupboard at home is full of my childhood where I am to afraid to throw out anything- represents myself to be a bit of a hoarder and express my huge addiction to soft toys. 
• Pan of my room shows my life from a personal view. Shows what my mother thinks of me to be a very tidy and organised young lady
• Comparison to my next video that is of my room at college which is full of clutter and mess
• Expresses about myself that to what I thought I used to be a tidy person and feeling very organised a lot can change when your not under the influence of parental supervision anymore.