-Term from Sociology
-Concern with organising structures of society
-Social, cultural, political, economic relations
-principles, values, rules that underly these.

Marriage as a Social institution.

Examples of what might be described as media institutions:
-ABC
-The news
-Journalisim
-Newscorp
-Cinema
-Broadcast telelvision
-Community radio
-Public service broadcasting
-RRR
Media institutions
-are enduring
-regulate and structure activities
-are collectivist
-Develop working practices
-employees and people associated are expected to share values
-public is aware of the status
-Branston and Stafford (1999) The media students book. 2 ED

Today we also entered the wonderful world of Work attachments and I felt my brain explode, among a sea of possible rejection and humiliation.