What i understand is happening next semester

• Everythings going to be project based work which is really exciting. Theres going to be a main focus in which everything will relate to. It also means we can kind of ‘specialise’.
• Theres a choice of 8 studios, can only choose 1. This means there will be a broad range of topics quite a broad range of topics.
• Its a mixture or 1st and 2nd years. While this is kind of annoying its actually good because it means we can get advice on the course. It also broadens networking capabilities for employment as well as friendships
• Groups of 25. Good because its intimate enough to actually get to know people. It is quite large but its a better size than workshops with semester

This is my message to you at the end of this course.

In lectorial today we talked about the learning graph. These are the components which we need to think about in reflecting on the term.

• technical skills
  • blogging, audio recording, video recording, editing
• conceptual theoretical skills
  • theory
  • media as an academic discipline
  • focused research
  • Storytelling
  • conceptualising
• professionalism
  • work ethic
  • privacy
• A sense of your media practice
  • creativity
  • passion
  • reflection
  • engage with media
  • contribute to the world

What are the media: Think about in terms of the way we describe the technology we are in

Conduit or container (textual analysis, languages through history and how we need to gain the literacy in them(affordances), environments (medium analysis)

As we can see on this graphic shows the relation of Technological expectations in relation to Time. What does this mean? Well the graph tells us that 3D printing was at the hight of expectations, then over time the “trough of disillusionment” came followed by the Plataeu of Productivity. It would be interesting to see the current ‘Hype Cycle’ of 2016

Over the next 2 years we need to complete 80hours of work attachment. This involves being supervised by a professional ‘media’ practitioner. The idea of this that we will have the opportunity to apply skills you’ve acquired so far and use it in a professional context. It also provide the beginnings of a professional network so this is vitally important. RMIT insures us higher than personal injury e.g. you pull out a plug and their servers go and they lose money, everyone is covered. Sometimes students get a role in channel 31 but this is not classified as work attachment as anyone can work there. After the attachment we have to write at least 1,500 words about our experience.

When we find a place we need to contact the careers officers, this gets the ball rolling. There is also a process of registering
What to do when contacting:

• Figure out priorities and what you want to achieve
• Start with a list of the skills you currently have, and the specific skills you’d like to develop. (say you want to gain experience)
• Look at the organization and find out what youll actually be doin
• Identify yourself as an RMIT media student and specify looking for attachment rather than a placement. You need to differentiate yourself as a tertiary student

To get help with a CV resume the careers hub can help. A letter of introduction or Expression of interest should be used when sending an email to the organisation .

One question i have is whether it would be better to email off my personal email or RMIT email. I need to find out

My ideal attachments are:
Film Victoria, Film Australia, Working Dog production, Oh Yeah Wow
these would be very hard to get an attachment to however. So ill need to have a look around at some smaller ones.

Certeau links “strategies” with institutions and structures of power who are the “producers”, while individuals are “consumers” acting in environments defined by strategies by using “tactics”. In the influential chapter “Walking in the City”, Certeau asserts that “the city” is generated by the strategies of governments, corporations, and other institutional bodies who produce things like maps that describe the city as a unified whole.

Certeau uses the vantage from the World Trade Center in New York to illustrate the idea of a panoptic, unified view. By contrast, the walker at street level moves in ways that are tactical and never fully determined by the plans of organizing bodies, taking shortcuts in spite of the strategic grid of the streets. This concretely illustrates Certeau’s argument that everyday life works by a process of poaching on the territory of others, using the rules and products that already exist in culture in a way that is influenced, but never wholly determined, by those rules and products.

Source

Unpacking the institution:

Institutions must be enduring, regulate and stricture activities, are collectivist, develop working practices, employees and people associated are expected to share the values, public is aware of the status

Two instititions
The ABC (Australian Broadcast Corporation) is a good example because it has been around for a very long time. Its funded primarily though government taxing and do not show advertisements online or on TV. They are careful to protect their brand images because they insist they deliver reliable news which is unbiased.

Facebook is a container which fociuses primarily a social media. Its image youthful although they value all members of society. They regulate though user feedback. Facebook now has a social conglomerate after buying Whatsapp and Instagram. It generates money though advertising and shares data information with business clients to predict social trends